Women Coaches: Leveraging Strengths & Tech for Growth

Key Points:

1. Landing a Commission-Based Client (01:16) – How Karen secured a vineyard client by identifying their sales needs and offering value.
2. Leveraging Past Experience (05:39) – Shannon’s story of combining financial advisory and government contracts with coaching for bigger wins.
3. Building Group Coaching with Certificates (23:19) – Using simulator course certificates as a prerequisite for group coaching signups.
4. Live Tech Walkthrough: Adding Staff & Landing Pages (15:45) – Step-by-step demo of giving team access and building a landing page in Go High Level.
5. Using the Simulator Video for Sales (25:13) – How a 3-minute compounding video helps close prospects and educate clients.
6. Community & Collaboration (13:15) – Coaches share contact info to support and refer each other outside the call.
7. Running Challenges for Accountability (34:15) – How Focused.com’s challenges (like Local Legends) drive action and results.
8. Social Media & LinkedIn Automation (39:03) – Tools and tactics for automating outreach, including AppSumo deals and voice messages.
9. Choosing Your Platform (45:31) – Why focusing on one social channel at a time leads to better results.
10. Building Trust in Local Markets (46:15) – Strategies for winning over skeptical or close-knit communities.

Key Takeaways:

• Pair your expertise: Combine your past career skills with coaching for unique value.

• Automate outreach: Use tools like Go High Level and LinkedIn automation to save time and scale.

• Leverage community: Collaborate with peers for referrals, support, and shared learning.

• Use certificates and courses: Create clear pathways for clients to move from free to paid offers.

• Start with one platform: Master one social channel before expanding to others.

Notable Quotes:

• “Lean on what you know, ladies, and use it to your advantage.”

• “If she’s giving me all this information for free, imagine what she would do for me if I paid her.”

• “Figure out what one thing you’re really good at and get really freaking great at it before you go to more platforms.”

Action Steps from the Call:

1. Build a landing page or funnel for your next offer using Go High Level or Focused.com tools (see demo at 15:45).
2. Use simulator course certificates as a prerequisite for group coaching signups.
3. Try LinkedIn automation tools (like PROSP from AppSumo) to streamline outreach.
4. Join or run a short challenge (5–7 days) to drive accountability and results in your community.
5. Share your contact info with peers for collaboration and referrals.

Resources & Tools Mentioned:

• Go High Level: CRM and funnel builder for landing pages and team management.

• Focused.com Simulator: Visual tool and course for demonstrating business growth potential.

• PROSP (AppSumo): LinkedIn automation tool for outreach and connection requests.

• Local Legends Challenge: Focused.com’s program for building local authority through live events.

• PAS Weekly Calls & Guides: Searchable library for tech and business training.

• Facebook Groups, LinkedIn: Platforms for organic and automated outreach.